Idrobase Group is leaving behind the disastrous fire at the beginning of July and now is launching its third business network, this time together with SpareWash,
which operates in the market for car washes with large brushes and self-service machines; the declared objective is to aim for world leadership in the complex market of spare parts for cleaning machines, and for this reason the project is open to other Italian companies.In this perspective should also be seen the distribution agreement between Idrobase Group and Synclean,
a Lodi-based company specialized in spare parts for hoovers, sweeping machines and floor scrubbers.
"The ambition is high," says Bruno Ferrarese, Co-President of the Veneto-based company
, already a leading player in the sector through the Club dei Riparatori network, "but the synergy between operationally flexible companies, combined with the strength of Made in Italy, offers great potential for growth in terms of service quality on a global market
. Ours,' he continues, 'are operational alliances to become a single interlocutor, coordinated according to different specificities, in front of a global customer base.
The new business network follows those in which Idrobase Group already plays a leading role in the air cleaning and car-washing sectors.
Safebreath.net is made up of the Idrobase Group company (pressurized water technologies), Sibilia of Novara (industrial vacuum cleaners) and Mion Ventoltermica Depurazioni of Treviso (air extraction and filtration systems).The solutions, which the pool of companies is able to present, abate PM2.5 and PM10 particulate matter especially in industrial environments such as steel mills, cement factories, mines and coal-fired power plants.
"It is evident," emphasizes Ferrarese
, "that this is a proposal of great interest that will limit the polluting consequences of activities, with a strong impact and on public health".A decidedly innovative approach is the one that characterizes the business network dedicated to vehicle washing systems (carwashitalia.net)
and aimed above all at emerging countries, where the car is a status symbol. The partners, together with Idrobase Group, are Daerg Chimica of Parma (detergents and professional products for car washes) and Elsea of Brindisi (professional vacuum cleaners); the added value of the 'made in Italy' business proposal is the creation of a car wash school.
"Incredible to say," concludes the Idrobase Group co-president
, "but even a gesture as normal for us as cleaning a car, elsewhere involves cultural aspects, on which Italy can really teach us a lot."
Finally, from the Borgoricco 'head quarter' the birth of Idrobase France is announced to strengthen distribution on the transalpine market, thanks to direct management on the model of what is already present in the East, thanks to Idrobase Korea.